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Sinatabu is a recommendations platform that connects shoppers with trusted African businesses. Here's how it works:
Sinatabu uses smart algorithms to match you with quality, trustworthy businesses across Africa. Learn more about how Sinatabu works.
A Sinatabu account gives you access to the full platform experience:
Creating an account is free and takes less than a minute. You can sign up with your email or Google account.
A Find is your shopping request on Sinatabu. It describes what you're looking for — whether that's a product, service, or professional. When you post a find, businesses that match your needs can see it and recommend themselves to you.
Finds can include:
Your finds are posted anonymously — businesses can only see the details you choose to share.
Sinatabu stands out from traditional search because:
Not at all. Sinatabu provides recommendations to help you discover great businesses, but there's no obligation to buy. You're free to browse recommendations, compare options, and make your own decision. Any dealings with businesses happen off the Sinatabu platform and at your own discretion.
Yes! Sinatabu serves all 54 African countries. Whether you're in Nigeria, Kenya, South Africa, Ghana, Egypt, Morocco, or anywhere else on the continent, you can use Sinatabu to find products, services, and professionals near you.
Setting up a Shop on Sinatabu is quick and easy:
Creating a Shop is completely free. Create your Shop now.
Joining and creating a Shop on Sinatabu is free. There are two optional fees:
View our pricing page for more details.
With an active subscription, you get access to Find Stream — a feed of shopping requests from real shoppers. Here's how to get recommended:
The better your Shop profile (photos, description, reviews), the more likely shoppers are to choose your business.
If your business sells products or offers services anywhere in Africa, Sinatabu is a great fit. Our platform serves shoppers looking for everything from fashion, food, and electronics to professional services, home décor, and more.
Having a Shop on Sinatabu gives your business valuable exposure to shoppers who are actively looking for what you offer.
You can create as many Shops as you have businesses in real life. Each Shop represents a separate business with its own profile, category, and subscription.
We expect all businesses on Sinatabu to:
Maintaining high standards helps build your credibility score on the platform and earns you more recommendations.
Sinatabu Lifestyle is our personal shopper program. If you have deep knowledge of local businesses, enjoy running errands, or have spare time and want to earn money doing what you love, Lifestyle is for you.
As a personal shopper, you help clients find products and services, leveraging your local expertise to connect them with the best options in their area.
Getting started as a personal shopper is straightforward:
We connect you with clients in your area and provide tools to market yourself — so you can focus on what you do best. Learn more about Lifestyle.
We allow only one Sinatabu Lifestyle account per user. This ensures each personal shopper profile is unique and authentic, building trust with clients.
The Lifestyle subscription costs USD 1.99 per month. This gives you access to Find Stream, where you can view and connect with finds submitted by shoppers. When the subscription expires, your profile becomes dormant until you renew.
Here are some tips to grow your personal shopping business:
You can create a Sinatabu account using your email address and a strong password, or sign up instantly with your Google account.
For added security, we support two-factor authentication (2FA). Once enabled, you'll need a verification code in addition to your password each time you log in, ensuring only you can access your account.
Sinatabu Verified Accounts are users who have been vetted and qualified by Sinatabu. Verified accounts enjoy greater visibility and trust on the platform, and play a role in curating quality content for the community.
If you're having trouble signing in, try these steps:
If none of these work, you can reset your password here. Still stuck? Contact our support team.
To maintain a safe and useful platform, we may suspend accounts that violate Sinatabu's rules. If your account is suspended, you'll receive a notification explaining the reason. Common reasons include:
If you believe your suspension was a mistake, contact our support team to appeal.
Sinatabu keeps you informed through multiple channels:
You can customise which notifications you receive from your Profile > Account Settings.
To update your profile:
Changes are saved automatically when you submit the form.
To change your password while logged in, go to Profile > Account Settings > Change Password. You'll need to enter your current password and then your new password twice to confirm.
If you've forgotten your password, use the password reset page to receive a reset link via email.
Password requirements: At least 8 characters with a mix of uppercase, lowercase, numbers, and symbols.
You can read our full Terms of Service and Privacy Policy here. These documents outline your rights and responsibilities as a Sinatabu user, how we handle your data, and our commitment to your privacy.
Sinatabu's purpose is to enable discovery and trust between shoppers and entrepreneurs. Our community guidelines ensure that:
Any activity that diminishes the value of our community may result in warnings or account suspension.
We take your privacy seriously. Sinatabu protects your data through:
Read our full Privacy Policy for detailed information on how we handle your data.
We're here to help! You can reach us through any of these channels:
We'll connect you with the right support based on your inquiry — through phone or email.
Stay safe by knowing how to identify genuine Sinatabu communications:
If you receive a suspicious call or message claiming to be from Sinatabu, hang up and reach out to us through the support form below.
If you've had a negative experience with a business on Sinatabu, you can:
Our team reviews all reports and takes appropriate action, including warnings or account suspension for serious violations.
Follow these tips for a safe experience:
Can't find the answer you're looking for? Reach out to our support team.
Fill out the form below and our support team will get back to you as soon as possible.